New Tech-Laden Sea Ray Drops At CES: The SLX 360 OB Debuts
The Sea Ray SLX 360 OB made its debut at the 2026 Consumer Electronics Show, Las Vegas, Nevada, January 6, 2026.
Courtesy Sea Ray
Sea Ray, a Brunswick Corporation brand and iconic leader in luxury marine craftsmanship, today unveiled the all-new SLX 360 Outboard at the 2026 Consumer Electronics Show (CES®). The newest addition to the SLX lineup sets a new benchmark for large premium day boats, delivering next-generation marine technology, elevated comfort, and a refined, intuitive user experience, all within a dynamic 36-foot design.
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Developed at Brunswick’s state-of-the-art Technology Center in Florida, the SLX 360 Outboard introduces advanced design and manufacturing innovations that create a fully integrated, seamless user interface across the vessel highlighting the synergies between several of Brunswick’s most iconic brands. The helm, Sea Ray’s most automotive-inspired to date, features steering wheel-integrated controls, dual Simrad Ultrawide NSX displays, and deep connectivity with Mercury Marine propulsion systems. Boaters will experience enhanced command through responsive touchscreens, auto-routing, autopilot, automatic lighting, precision joystick piloting with an integrated bow thruster, and onboard diagnostics.
Optional systems, including the Fathom e-Power energy solution and a gyro stabilizer, further elevate the vessel with enhanced efficiency, comfort, and stability. Future options will include the newly launched Simrad® AutoCaptain.
Triple Mercury Marine outboards power the SLX 360 while a host of innovations and luxuries engross its owners in a special waterborne experience.
Courtesy Sea Ray
Luxury and Innovation in Every Detail
The SLX 360 Outboard blends thoughtful design with premium craftsmanship to create an onboard experience that redefines the category. Signature features include:
- A climate-controlled cockpit and private cabin, designed for comfort in all conditions
- A separate full stand-up head, accessible without exiting the sleeping quarters
- An engineered swim terrace door for improved access to the water
- A convertible summer galley, powered helm seat, and rotating powered port companion seat
- Expansive hullside windows on both sides of the bow for an immersive, connected experience
- Purpose-driven storage and service access, including an oversized in-floor cockpit compartment not typically available in this size class
The Sea Ray SLX 360 impresses from bow to stern.
Courtesy Sea Ray
A New Standard for the Category
“At Sea Ray, we design every model with the goal of creating unforgettable experiences on the water, and the SLX 360 Outboard delivers on that promise at every turn,” said Keith Yunger, President, Sea Ray. “From its automotive-inspired helm to its yacht-class amenities, this model reflects a new era of Sea Ray design, where technology, craftsmanship, and comfort come together seamlessly. We are proud to introduce a boat that truly elevates what boaters can expect in this category.”
SLX 360 Outboard Specifications- Length (with outboard engines and anchor): 38′ 1″
- Beam: 10′ 10″
- Dry Weight: 18,100 lbs
- Fuel Capacity: 275 gallons
- Water Capacity: 30 gallons
- Engine Power: Powered by triple Mercury 300 Verado V8 Outboards with Joystick Piloting, DTS & e-Steering
The SLX 360 Outboard will be on display throughout CES® 2026 in Brunswick’s immersive exhibit (#5041), as well as the upcoming Miami International Boat Show. To learn more about the SLX 360 Outboard, visit searay.com/us/en/boats/slx/slx-360-outboard.
About Sea RayHeadquartered in Knoxville, Tenn., Sea Ray is the world’s leading creator of superior quality pleasure boats. For more than 65 years, Sea Ray has pushed the limits of performance and craftsmanship to elevate the boating experience. Each Sea Ray is designed to make every moment exceptional, supporting boaters’ unique lifestyles with a customized balance of unparalleled comfort and performance and world-class technology throughout. Learn more about the Sea Ray Experience at searay.com.
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